The Advertising Standards Authority (“ASA”) has ruled that retailer Woolworths must stop using the phrase GOOD OLD FASHIONED as it imitates beverage manufacturer’s “GOOD OLD FASHIONED SOFT DRINKS” advertising slogan. In 2006, beverage manufacturer Frankie’s Olde Soft Drinks (“Frankies”) launched its FRANKIES range of drinks. The range was based on “vintage” flavouring, which was emphasised […]
Major sports are big business and vast sums of money are involved in staging sport events. This global trend was brought into sharp focus in South Africa during the 2010 FIFA World Cup, which provided an excellent example of the role that branding plays in major sports, both generally and more especially in South Africa., explains […]
Surreptitious negotiations, covert drafts, leaked documents and swift announcements at the eleventh-hour – such is the stranger-than-fiction story of the ‘Piracy Treaty’ signed by several world powers in the past week. Amid controversy about the autocratic role of the USA in the drafting process, and the not-so-voluntary gist of the treaty, most of the Allied […]
Lucasfilm Limited v Ainsworth [2011] UKSC 39. The facts: Andrew Ainsworth was a prop-designer engaged to produce the iconic Imperial Stormtrooper costumes for the first Star Wars movie in 1977. More recently in 2004, Mr Ainsworth (domiciled in the UK) started making replicas of the Stormtrooper helmet (using his original tools) which he proceeded to sell worldwide […]
